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The Pawfect Coach


The logo for The Pawfect Coach was designed to symbolize unity and the close relationship between a dog and its owner. The graphic representation of a dog leash was purposely designed in the form of a circle to represent the idea of a community and the circle of trust between the dog and its owner. The word "paw" is outlined within the word "Pawfect" to emphasize the business's aim, which is to teach owners the best way to train their pets. Finally, the heart image in the logo represents a dog's paw, depicting a passion for dogs at the heart of the business. Overall, the logo conveys a sense of warmth, love, and commitment to helping dogs and their owners achieve their full potential.

  • Brand Naming

  • Brand Analysis

  • Inspiration Board

  • Primary + Secondary Logo Design

  • Typography Selection

  • Color Palette

  • Web Design

  • 3D Brand Mockups

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